The Essential Content Planner

Plan smarter. Post consistently. Grow your business.


Tired of last-minute content panic? The Google Sheets Content Planner is designed to help you organize, strategize, and batch your content so you can stay visible without the stress.

With both dated and undated versions included, this planner works forever, just update the year when a new one starts!

Why You’ll Love It

Works forever—simply change the year when the new one starts
Includes dated + undated versions so you can use what works best for you
Everything in one place—no more scattered notes or forgotten posts
100+ pre-written content prompts to spark ideas when you’re stuck
Plan ahead so you never run out of content
Syncs across all devices — works on desktop, tablet, or phone
Requires only a free Google account—no fancy software needed and no monthly fees

What’s Inside

  • Dashboard (Your Command Centre)
  • Idea Sheet
  • Seasonal Promotions Planner
  • Content Tracker
  • Reels Planning Sheet
  • Stories Planning Sheet
  • Pinterest Post Planner
  • 12 Monthly Planner (Dated Version)
  • 6 Five Week Planners (Undated Version)
  • Feed Preview
  • Tutorial Video (English Only) – Don’t worry, it’s really easy to use!

Due to the nature of digital downloads, all sales are final.

Important Note: This planner is designed to help you organize and plan your social media content with ease, but it does not auto-post to Instagram or other platforms. You’ll still need to manually post your content at the scheduled times.

Original price was: USD $49.00.Current price is: USD $27.00.

About Each Sheet

Content Planners (Dated & Undated)
  • The Dated Version includes monthly planners with pre-set dates for easy scheduling.
  • The Undated Version is structured in 5-week planning blocks with 6 total planners, so you can use them anytime, year after year!
  • Map out your social media posts with a feed preview
  • Plan your captions, hashtags, and content type (Reels, carousels, BTS, etc.)
  • Keep track of your posting schedule so you stay consistent
Dashboard
  • Set up your social platforms (Instagram, Pinterest, Facebook, etc.)
  • Define your content pillars to keep your messaging clear
  • Organize your hashtags for quick access
  • 100+ pre-written hooks to help spark ideas when you’re stuck
Idea Sheet
  • A space to brain-dump all your content ideas before they’re ready to be planned. No more losing those brilliant ideas! Or if you’re like me, no more 100 million unorganized notes in your Notes App!
Seasonal Promotions Planner
  • Plan out your seasonal offers, mini sessions, and promotions ahead of time so you can promote them strategically.
Content Tracker
  • Keep track of all the photo sessions you still need to post plus any behind-the-scenes content, b-roll, or additional footage you have on hand. Stop forgetting about all the content you already have!
Reels Planning Sheet
  • Map out your Reels content in advance, from trending audio ideas to captions, so you can post consistently without the last-minute scramble.
stories Planning Sheet
  • Plan your Instagram Stories with intention! This section helps you map out your story sequences, ensuring you stay consistent, engage your audience, and make the most of your behind-the-scenes content, client work, and promotions. No more posting on the fly—have a clear plan for what to share and when.
Pinterest Post Planner
  • A must-have for photographers looking to grow through Pinterest! Plan and schedule your Pins to reach new audiences. Don’t use Pinterest – easily delete this sheet (but you should use it!!)

Due to the nature of digital downloads, all sales are final.

Original price was: USD $49.00.Current price is: USD $27.00.

A Quick Look Inside the Content Planner

Original price was: USD $49.00.Current price is: USD $27.00.

How It Works

1
Download the planner

You’ll get instant access right after purchasing – includes a quick tutorial video

2
Make a copy

Copy it to your Google Drive (you just need a free Google account). If you have multiple brands, set up a different sheet for each brand.

3
Start using it

Plan your content in a way that actually makes sense for you.

That’s it! No complicated setup, just an easy way to stay on top of your posts without feeling overwhelmed. Whether you want to plan ahead, keep track of what you’ve already shared, or just have a place to dump ideas when inspiration hits, this planner keeps everything in one place.

Grab it now and make content planning one less thing to worry about.

Due to the nature of digital downloads, all sales are final.

Original price was: USD $49.00.Current price is: USD $27.00.

FAQ

This is a planning tool, not a scheduling app. It helps you stay organized, map out your content, and see everything at a glance—but it doesn’t post for you.

Not directly—Google Sheets doesn’t support playing videos inside cells. But you can add links to your videos (like YouTube, Vimeo, or Dropbox) and even hyperlink text or images to open the video in a new tab. It’s a great way to keep all your content ideas in one place.

The feed preview is designed to match Instagram’s 4:5 portrait ratio (1080 x 1350 px). For the best fit, crop your images to that ratio before adding them into the planner.

Nope! It’s a one-time payment. Once you buy it, it’s yours to use forever—no ongoing fees.

Google Sheets has file size limits, so full-resolution images may not load properly. I recommend resizing your images for social media before adding them to the planner to keep everything running smoothly.

Yes! You can open it in the Google Sheets app on mobile or tablet. Just make sure you’re signed into the Google account you used to make a copy.

Nope! It works with Google Sheets, which is free and accessible from any device with internet. Please note it only works with Google Sheets, not with Excel or Numbers.

Right after checkout, you’ll get a PDF with a link to the planner. Just click it and make a copy to your own Google Drive to get started.

No, anyone can use it!

While it was made with photographers in mind, it can totally work for any business that needs help organizing their content.

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